Citation Intelligence

See which sources AI engines trust in your category

Citation Intelligence reads every source the five AI engines cite in your tracked answers, sorts each one into a category, shows who owns it, and flags the sources that back your competitors but not you.

Free. Just your email, no card and no account.
Cited sources · yourbrand.com
[Review platform]Supports a competitor
yourbrand.comYours
[Industry publisher]Third party
[Forum]Third party
Tracks Google Search and five AI engines
CChatGPTCClaudeGGeminiPPerplexityDDeepSeek
The short answer

What is Citation Intelligence?

When an AI engine answers a buyer's question, it often lists the pages it drew on. Citation Intelligence collects those sources from every answer Adviora tracks, groups them into ten categories, marks each one as yours, a competitor's or a third party's, and shows where competitors are backed by sources that never mention you.

Why it matters
0.664

Branded web mentions were the strongest correlate of brand visibility in Google's AI Overviews, across 75,000 brands.

Source: Ahrefs, 2025
8% vs 15%

Google users clicked a regular result on 8% of visits when an AI summary appeared, against 15% when it didn't.

Source: Pew Research Center, 2025
Source categories

Know what kind of source AI engines lean on

Every cited domain is sorted into one of ten categories, so you can see whether engines in your category prefer review sites, forums, publishers or brand sites.

  • Ten categories, from review platforms and forums to publishers, marketplaces and public bodies
  • Citation rate and citation share for every domain and category
  • Correct a category by hand when it looks wrong
Citation share by category
Editorial publishers and review sites
34%
Directories and review platforms
22%
Communities and forums
18%
Commercial providers and brands
15%
Ownership and competitor gap

Find the sources that back competitors, not you

Each cited source is marked as yours, a competitor's or a third party's. Where a source supports a competitor in an answer and says nothing about you, it counts toward your competitor gap.

  • Your own pages, competitor domains and third-party sources, side by side
  • Competitor gap rate for every source
  • Filter by engine, country, prompt group and date range
Competitor gap
bbb.com.pa38% of answers
payless.com21% of answers
payless.com12% of answers
Gained and lost sources

See which sources you won, and which you lost

Compare any two points in time to see which domains and pages started or stopped being cited.

  • Domains and URLs newly cited, or no longer cited
  • Spot a lost review listing or a new forum thread early
  • Page-level URLs where the engine provides them
Changes · last 30 days
[industry-publisher].com/best-[category]New
[review-platform].com/yourbrandLost
[forum].com/thread/[topic]New
How it works

How Citation Intelligence works

  1. Step 1

    Ask

    Your tracked prompts run on all five AI engines.

  2. Step 2

    Collect

    Every source each engine cites is stored and cleaned up.

  3. Step 3

    Classify

    Each domain gets a category and an owner automatically.

  4. Step 4

    Act

    Target the sources that back competitors and not you.

Each analysis run refreshes every report. Your plan sets how many runs you get each month. How we score.

Metrics

What each number means

MetricWhat it measuresWhat to do with it
Citation rateShare of answers that cite a domain or categoryRising for a competitor's domain? Find out what that page has that yours doesn't.
Citation shareA domain's share of all citations in scopeShows which sources dominate your category.
Competitor gap rateShare of answers where a source backs a competitor and not youStart outreach with the highest-gap sources.
Gained and lostSources newly cited, or no longer cited, in a periodInvestigate losses quickly; they often follow a page change.
Who it's for

Built for brands and agencies

Brands

Know which publications and review sites shape what AI says about you.

PR and agencies

Build an outreach list from the sources AI engines already trust.

Multi-location

Compare cited sources country by country.

Customer story

AEO score rose from 13.3% to 72.39% and our GEO score rose from 73.9%4 to 88.82%.

TEHTE India

Plans

Which plans include it

Included with AI visibility on every paid plan, with full citation extraction and 12 weeks of history.

Compare plans

Rather have us fix it?

Fixed-scope Action Packs, delivered by Adviora's delivery team.

D2AI Citation Source PlacementOn requestF2Digital PR & Citation PlacementOn requestA1AI Visibility Baseline Auditfrom $750
Questions

Citation Intelligence FAQ

All five: ChatGPT, Claude, Gemini, Perplexity and DeepSeek. Gemini reports source domains rather than full page links, and DeepSeek cites sources only when it searches the web for an answer.

Each domain is classified automatically into one of ten categories. If one looks wrong, you can change it.

No. Backlinks are links from other sites to yours. Citations are the sources an AI engine lists when it answers a question.

No. Citation Intelligence reads the answers already collected by your AI visibility tracking.

See which sources AI cites in your category. It takes two minutes.