Trust Page Foundation
Show people, search engines and AI who stands behind your site.
We write and publish up to seven missing trust pages, from About and Team to an Editorial policy and Credentials, so visitors and AI engines can see who you are and why to believe you.
Is this for you?
Visitors can't tell who you are
There's no clear About, Team or Contact page, so the business behind the site is hard to verify.
Your audit flags missing trust pages
Your E-E-A-T report lists pages that most credible sites have and yours doesn't.
Trust decides your sale
In health, finance, legal or B2B, buyers check who they're dealing with before they reach out.
What's included
- 1
Up to 7 trust pages
Chosen from About, Team, Contact, Privacy, Terms, Editorial policy and Credentials, based on what your audit shows is missing.
- 2
Copy written from your facts
Each page drafted from the information you give us, in your voice, and reviewed by you.
- 3
Published and linked
Pages published on your site and linked from your navigation or footer so people and crawlers can find them.
- 4
Scope Snapshot and acceptance checklist
Everything agreed in writing before work starts, and checked item by item at the end.
Not included
- Legal advice, or a legal review of your Privacy and Terms pages
- Author profiles and author schema (Author & Entity Authority, B2)
- Review platforms and business listings (Review & Reputation Surface Repair, B4)
What we'll need from you
- Company facts: founding year, leadership, locations, credentials and awards
- Team bios and photos, and any certifications you want shown
- Your legal adviser's sign-off on Privacy and Terms before they go live
Before you start
We scope this pack from the trust-page gaps your free audit finds. No audit yet? Run the free one first. It only needs your email.
How it runs
- Phase 1
Kickoff and facts
Pages chosen and your company facts collected.
- Phase 2
Draft
Each page written from your facts.
- Phase 3
Review
You approve copy; your legal adviser reviews Privacy and Terms.
- Phase 4
Publish and acceptance
Published, linked, checked and signed off.
Questions
Do you write our Privacy policy and Terms?
We draft them from how your business actually works, as a starting point. They aren't legal advice, and your legal adviser needs to review and approve them before they go live.
What if we already have some of these pages?
We focus on the ones that are missing. An existing page that's too thin to help can count toward the seven if we agree it at scoping.
How does this help with AI search?
Search and AI engines look for evidence of who is behind a site and whether they're qualified to say what they say. Clear trust pages make that evidence easy to find. No one can guarantee how an engine will use it.
Do I need an Adviora plan?
No. You only need an email address.
Pair it with the rest of Foundation
Foundation Bundle
Get the basics right: see where you stand, fix the site and build trust.
Show who stands behind your site.
Start with a few questions. We'll prepare before the call.