Customer discovery

Find your next customers in the demand that already exists

The Customer Discovery Engine clusters real search, ad and traffic signals into ranked customer segments, scores each one for readiness, and tells you where to start.

Free. Just your email, no card and no account.
Segment scoreboard
[Product] · [Market A] · 4.8K volumeHot
[Product] · [Market B] · 3.9K volumeWarm
[Topic] · [Market C] · 2.6K volumeWarm
Tracks Google Search and five AI engines
CChatGPTCClaudeGGeminiPPerplexityDDeepSeek
The short answer

What is customer discovery?

Customer discovery finds groups of people already searching for what you sell, and ranks them by how ready they are to buy. Adviora clusters keyword-level signals from search, ads and traffic into segments, gives each a Prospect Discovery Readiness Score (PDRS), and recommends which to activate first.

Why it matters
45%

of B2B buyers used AI during a recent purchase, and 67% prefer to buy without talking to a sales rep.

Source: Gartner, 2026
34%

of US adults have used ChatGPT, about double the share in 2023. Among adults under 30 it's 58%.

Source: Pew Research Center, 2025
Segment Scoreboard

Ranked segments, ready to act on

Every segment gets a PDRS: hot (75+) to activate now, warm (55–74) to nurture, cold (under 55) to monitor.

  • Segments by topic and country
  • Combined search volume and signal count
  • Recommended deployment sequence
Segments
SegmentMarketVolumePDRS
[Product]US4.8K78 · Hot
[Product]UK3.9K63 · Warm
[Topic]AE2.6K51 · Cold
Intent Signal Map

Every signal behind every segment

The keyword-level evidence: source, intent stage, topic cluster, market, volume and when it was seen.

  • SEO, Search Console, GA4, Google Ads and more
  • Intent stage from awareness to decision
  • Downloadable
Intent signals
KeywordSourceStageGeo
[product] footwearSEOAwarenessUS
[product] feesSearch ConsoleDecisionUK
best [category]Google AdsConsiderationAE
ICP Builder and Management Insights

Decide who's worth chasing, in plain words

Set your ideal customer by geography and channel, then read an AI-written summary of who's searching, where, why, and what to do.

  • ICP by country and channel
  • Plain-language insight on every refresh
  • PDF booklet with every segment's activation plan
Aria
Where should I find my next customers?
The clearest opportunity is in two segments where people in [market A] and [market B] search for [product] by name. They're comparing options, so lead with recognition, outcomes and fees.
How it works

How customer discovery works

  1. Step 1

    Collect

    Signals from search, ads and traffic, keyword by keyword.

  2. Step 2

    Cluster

    Signals group into segments by topic and market.

  3. Step 3

    Score

    Each segment gets a PDRS for readiness.

  4. Step 4

    Activate

    Start with the recommended sequence.

Each analysis run refreshes every report. Your plan sets how many runs you get each month. How we score.

Metrics

What each number means

MetricWhat it measuresWhat to do with it
PDRSProspect Discovery Readiness Score, 0–100Hot segments get budget and content now.
Combined volumeTotal search volume in a segmentWeigh it against readiness, not alone.
SignalsKeyword-level evidence behind the segmentMore signals means a more reliable score.
Who it's for

Built for brands and agencies

Growth teams

Find markets and audiences you're not targeting yet.

Agencies

Hand clients a ranked list of segments with activation plans.

Multi-market

Compare the same product's demand across countries.

Customer story

AEO score rose from 13.3% to 72.39% and our GEO score rose from 73.9%4 to 88.82%.

TEHTE India

Plans

Which plans include it

Included from Growth. White-label customer discovery is on Agency and Agency Pro.

Compare plans

Rather have us fix it?

Fixed-scope Action Packs, delivered by Adviora's delivery team.

H2Product × Market ExpansionOn request
Questions

Customer discovery FAQ

The Prospect Discovery Readiness Score, from 0 to 100. It ranks segments by how ready the people in them are to buy.

No, you don’t need to create an ICP Segments still form without one; this only decides which of the demand that's already found is worth chasing.

Keyword-level signals from search, ads and traffic: SEO, Search Console, GA4, Google Ads and more.

See your own customer discovery report. It takes two minutes.