Know what to write next, for whom, and why
Adviora builds a knowledge base of your business, maps keyword gaps against competitors, and reads your buyers' motivations from real search and site behavior.
Free. Just your email, no card and no account.What is content intelligence?
Content intelligence turns your search data, competitor gaps and buyer behavior into a list of pages to create or improve. Adviora's Client Knowledge Base (CKB) and Buyer Persona reports explain what each audience needs to hear, per product and market.
of B2B marketers rate their content strategy as very effective. Of the rest, 42% blame a lack of clear goals.
Source: Content Marketing Institute, 2025of B2B marketers struggle to attribute ROI to their content, and 56% struggle to track the customer journey.
Source: Content Marketing Institute, 2025Trust, keyword gaps and competitors, per product
The Client Knowledge Base report gives each product and market its own view: trust intelligence, keyword gaps, the competitor landscape and recommendations.
- Select any product and location
- Keyword gaps against named competitors
- Primary lever and executive signals
| Keyword | You | Competitor | Gap |
|---|---|---|---|
| [product] fees | — | #3 | Missing |
| [product] online | #12 | #2 | Behind |
| [product] vs [rival] | — | #1 | Missing |
Understand why people choose
Persona signals built from search queries and on-site behavior: emotional drivers, top pages, pricing and trust queries, and brand searches.
- Emotional drivers scored 1–10
- Device, time and channel patterns
- Search intent split
A ranked list of pages to build or fix
Every report ends with recommendations, so content work starts from evidence.
- Linked to the gap or signal behind it
- Ranked by expected impact
- Sent to approvals before publishing
How content intelligence works
- Step 1
Learn
Adviora builds a knowledge base of your products, markets and brand.
- Step 2
Compare
Your keywords and pages are compared with competitors'.
- Step 3
Read
Buyer behavior shows motivations and intent.
- Step 4
Plan
A ranked list of pages, with briefs.
Each analysis run refreshes every report. Your plan sets how many runs you get each month. How we score.
What each number means
| Metric | What it measures | What to do with it |
|---|---|---|
| Keyword gap | Searches competitors rank for and you don't | Build pages for gaps with buyer intent first. |
| Persona confidence | How much behavioral data backs the persona | Low confidence: connect GA4 and Search Console. |
| Search intent split | Informational, commercial, transactional, navigational | Match the page type to the dominant intent. |
Built for brands and agencies
Content teams
Plan the next quarter from evidence, not guesses.
Agencies
Hand clients a content plan for each product.
Multi-product
Different gaps and personas for each product and market.
AEO score rose from 13.3% to 72.39% and our GEO score rose from 73.9%4 to 88.82%.
TEHTE India
Which plans include it
Content gaps and persona reports are included from Essentials. AI content strategy tools are on Growth, Agency and Agency Pro.
Compare plansRather have us fix it?
Fixed-scope Action Packs, delivered by Adviora's delivery team.
E1Content Gap, 5 pagesfrom $1,600D1AI Answer Readinessfrom $2,400Content intelligence FAQ
The Client Knowledge Base: Adviora's structured record of your business, products, markets and brand, which every report draws on.
Persona signals are built from search queries and on-site behavior. For higher confidence, connect GA4 and Search Console.
Yes. Fixed-scope Action Packs, delivered by Adviora's delivery team: Content Gap, 5 pages (from $1,600) and AI Answer Readiness (from $2,400).