Web, social and ads performance, next to your search data
Google Analytics, Business Profile, Tag Manager, Google Ads and every social channel in one place, with a scheduler to plan and approve posts.
Free. Just your email, no card and no account.What is marketing analytics in Adviora?
Marketing analytics in Adviora brings your website, social and ad performance into the same workspace as your search and AI visibility. GA4 traffic is split by channel, including AI assistants, and social posts can be planned, approved and scheduled from the same place.
Website, blog and SEO remain the top ROI-generating marketing channel.
Source: HubSpot State of Marketing, 2026of Gen Z turn to social platforms first when they search, against 32% for search engines. 76% of users say social content influenced a recent purchase.
Source: Sprout Social, 2025Traffic, engagement and conversions, by channel
Users, engagement, scroll depth and conversions over 7, 30 or 90 days, with a channel split that includes AI assistants.
- Channel and device filters
- Audience, traffic sources and top content
- Business Profile, Tag Manager and Search Console tabs
Campaign to search-term detail
Campaign, keyword, search-term, landing-page, device and location performance from your Google Ads account.
- Search terms next to organic queries
- Landing page performance
- Google Ads on Growth, Agency and Agency Pro
- A full account audit against 81 benchmarks. See the Google Ads audit
| Campaign | Clicks | CTR | Conv. |
|---|---|---|---|
| Brand | 1,240 | 8.1% | 96 |
| [Product] · [market] | 860 | 3.4% | 41 |
| Competitor terms | 310 | 2.2% | 9 |
Measure, plan and publish
Social performance per platform, plus a scheduler to create, enrich and schedule posts with an approval step.
- Facebook, Instagram, YouTube, Reddit and TikTok
- List and calendar views
- Approval column before publishing
| Date | Platform | Approval |
|---|---|---|
| Mon 10:00 | Approved | |
| Wed 14:30 | Pending | |
| Fri 09:00 | TikTok | Draft |
How marketing analytics works
- Step 1
Connect
Link GA4, Google Ads and social accounts.
- Step 2
Sync
Data arrives straight away.
- Step 3
Compare
See paid, organic, social and AI channels together.
- Step 4
Publish
Plan and approve posts in the scheduler.
Each analysis run refreshes every report. Your plan sets how many runs you get each month. How we score.
What each number means
| Metric | What it measures | What to do with it |
|---|---|---|
| AI assistant sessions | GA4 sessions from AI assistants | Growing? Check which pages they land on. |
| Engagement rate | Share of engaged sessions | Low on a channel: check landing pages. |
| Conversions | GA4 key events | Compare by channel before shifting budget. |
Built for brands and agencies
Marketing teams
One place for the weekly numbers.
Agencies
Report paid, organic, social and AI for each client.
Social teams
Plan, approve and publish with sign-off.
AEO score rose from 13.3% to 72.39% and our GEO score rose from 73.9%4 to 88.82%.
TEHTE India
Which plans include it
GA4 is included on every plan. Social analytics, the social scheduler and Google Ads intelligence are on Growth, Agency and Agency Pro.
Compare plansRather have us fix it?
Fixed-scope Action Packs, delivered by Adviora's delivery team.
G2AI Traffic Attribution SetupOn requestMarketing analytics FAQ
Yes. The GA4 channel view includes an AI assistant channel.
Adviora currently supports scheduled posting for Facebook, Instagram and TikTok.
The scheduler has an approval step, with an approval column before publishing.