Author & Entity Authority
Show who writes your content, and why they’re qualified to.
We set up author profiles, bylines and credentials for up to five authors, and mark up your authors and organization so search and AI engines can connect your content to real, qualified people.
14
business days from kickoff
5
authors, up to
1
acceptance checklist, agreed up front
Is this for you?
Your content has no named authors
Articles are published by "admin" or the company, so there’s no visible expertise behind them.
You’re in a field where expertise matters
Health, finance, legal and technical buyers want to know who’s advising them.
Your E-E-A-T report flags authorship
Missing author pages and schema show up as failing signals.
What's included
- 1
Author profiles
A profile page for each author with bio, credentials and links to their work.
- 2
Bylines on content
Author names and short bios added to their articles.
- 3
Author and organization schema
Structured data connecting authors, articles and your organization.
- 4
Credential evidence
Qualifications, memberships and publications presented clearly.
- 5
Scope Snapshot and acceptance checklist
Everything agreed in writing before work starts, and checked item by item at the end.
Not included
- Writing new content for your authors
- Missing trust pages such as About or Team (Trust Page Foundation, B1)
- Wikidata and knowledge graph work (Knowledge Graph & Entity Establishment, D6)
What we'll need from you
- Editor access to your website
- Bios, photos and verifiable credentials for each author
- Each author’s approval of their profile
Before you start
We scope this pack from your free audit. No audit yet? Run the free one first. It only needs your email.
How it runs
- Phase 1
Kickoff
Authors chosen and details collected.
- Phase 2
Profiles
Profile pages and bylines drafted.
- Phase 3
Markup
Author and organization schema added.
- Phase 4
Review and acceptance
Approved, published and signed off.
Questions
No. Every credential we publish must be real and verifiable. That’s what makes it work.
We set up the five most important ones. More can be added at scoping for a fixed price.
No. You only need an email address.
Want this pack when it opens?
Register interest and we will tell you when it opens.